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What is e-Liquid?

You may be asking yourself, is e-Liquid safe? What's in that stuff? That's a valid question. Let us help you understand. Knowledge is EVERYTHING!

e-Liquid is the liquid for producing the vapor in an electronic cigarette. It's also known as juice or e-juice. e-Liquid is made up of propylene glycol (PG) and/or vegetable glycerin (VG) and/or polyethylene glycol 400 (PEG400). This solution is mixed with different concentrated flavorings (depending on the flavor you're vaping). In addition, the solution is mixed with various amounts of nicotine (the good stuff). The amount of nicotine depends on your preference. You will notice that e-Liquid is mixed with varying degrees of nicotine ie. 10 mg, 16 mg, 24,mg, and 29 mg (depending on the manufacturer).

Now let's break down the chemicals typically found in e-Liquid:
  • Propylene Glycol - An organic compound. It is colorless, and nearly odorless, clear, viscous liquid with a faintly sweet taste. The oral toxicity of propylene glycol is extremely low. Large quantities are required to cause noticeable health damage in humans. This means, it's perfectly safe (but that's not what big tobacco companies will have you believe). Propylene Glycol is FDA approved for use as a food additive. It's used in drinks, cookies, cakes, and candy.
  • Vegetable Glycerin - Derived from vegetable oil, and is non toxic, non irritating and non allergenic It's very sweet; it's about .06 as sweet as sugar.
  • PEG 400 or polythylene glycol 400, is a low-molecular-weight grade of polythylene glycol. It's a colorless, clear, viscous liquid. Due in part to its very low toxicity, PEG 400 is very commonly used in pharmaceutical formulations.
The other obvious chemicals are of course the food flavoring, which allow your e-Liquid to have it's distinct and robust flavors, and nicotine. Again, you can get low or non existent levels of nicotine or very high levels of nicotine, it's really up to you!

There you have it! Now, do we really need to compare the above chemicals to the chemicals found in a regular cigarette, really? Fine, here you go...


(petrol additive) A colorless cyclic hydrocarbon obtained from coal and petroleum, used as a solvent in fuel and in chemical manufacture - and contained in cigarette smoke.
It's a known carcinogen associated with leukemia.
(embalming fluid) A colorless liquid, highly poisonous, used to preserve dead bodies - also found in cigarette smoke.
Known to cause cancer, respiratory, skin and gastrointestinal problems.
(toilet cleaner) Used as a flavoring, frees nicotine from tobacco turning it into a gas
Often found in dry cleaning fluids.
(nail polish remover) Fragrant volatile liquid ketone, used as a solvent, for example, nail polish remover. 

Found in cigarette smoke.

Particulate matter drawn into lungs when you inhale on a lighted cigarette. Once inhaled, smoke condenses and about 70 per cent of the tar in the smoke is deposited in the smoker's lungs.
(insecticide/addictive drug) One of the most addictive substances known to man, a powerful and fast-acting medical and non-medical poison.
This is the chemical which causes addiction.
Carbon Monoxide (CO)
(car exhaust fumes) An odorless, tasteless and poisonous gas, rapidly fatal in large amounts
The same gas that comes out of car exhausts
The main gas in cigarette smoke, formed when the cigarette is lit.
(rat poison) Hydrogen Cyanide (gas chamber poison)

EWWW, now if that doesn't make you wish you never picked cigarettes up, nothing will!